Google announced the launch of the most awaited new job search aggregation technology on July 11th following the announcement of its Google for Jobs program at the company’s annual conference. The initiative will allow Google users to search for jobs either on mobile devices or personal computers, and to use a set of filters to obtain highly targeted results pulled from many different sites across the Web. Google CEO Sundar Pichai, during his speech, said,
“Google has invested a great deal of time, effort and resources to enhance its machine learning for job search capabilities because their main aim is to find ways to make an immediate impact on people’s lives.”
The Google Jobs API utilizes two proprietary ontologies to deliver results that match both employers’ and job seekers’ needs. This technology allows users to filter job searches by various criteria. Google tested the API with several partner firms, including Johnson & Johnson, FedEx, CareerBuilder and HealthSouth where it turned out to be successful.
The new job search technology will serve two purposes, said Zach Fuller, an analyst. It will function as a driver of additional revenue by making Google act as a recruiter for talent and will also serve as a testing ground for Google’s AI capabilities. It’s possible Google may have another motive – gathering additional information to find talent for its own company too. “With the high competition for critical high-tech talent,” he added, “this may give Google a leg up on the job pool.”
Contributor: Hafsa Ali