5 minutes Read 715 views

Ask yourself these questions if you are...

June 7, 2017

‘’Money matters’’ we have all heard this phrase, especially in terms of start-ups and their first break in market. The concept of seed money is not very old in this part of the country, but it is making a serious entry into the market. Here is what Funding expert and Investment Director at JEL Capital, […]

5 minutes Read 718 views

CheQQme promotes brand fealty through Gamification

June 7, 2017

CheQQ is a marketing channel that transforms online engagements into real time traffic for brick-and-mortar businesses. They’ve observed that market often spend huge amounts on digital marketing but are still unable to convert online traffic to offline sales. They consider offering discounts to sell products is a ‘’lazy man techniques’. They believe in improving work […]

6 minutes Read 1,490 views

Nutella preferred an Algorithm over a Designer...

June 6, 2017

In Feb 2017 Ferrero, Nutella’s manufacturers, partnered with advertising firm Ogilvy & Mather Italia to deploy an algorithm for creating 7 Million unique Nutella label designs.  The new designs were part of the project “Nutella Unica”. The idea was to create 7 million unique designs   that can be splashed on Nutella jars, providing each customer […]

5 minutes Read 748 views

Siri for female entrepreneurs – Alice

June 5, 2017

The 52 year old Robin Bylenga, the owner and founder of Greenville based Pedal Chic has become an idol for female entrepreneurs. Before founding her own business of women’s athletic boutique, she used to work for a bike shop. Her first venture was to invest $500 which brought her a $1,500 return on women’s biking […]

19 minutes Read 3,189 views

What Female Entrepreneurs need to know about...

November 5, 2016

PITB has successfully established a range of Entrepreneurship-centric facilities such as the Plan 9, Plan X and TechHub Connect. These initiatives have created the much needed awareness and support structures for budding start-ups and freelancers. Fortunately, today Pakistan boasts of having one of the fastest growing ecosystems globally. The Partnership PITB launched Herself in June […]

25 minutes Read 1,046 views

Why Punjab needs the ‘ICT Policy 2016’...

October 24, 2016

Information communication technology ( ICT) is amongst the most important economy driving tools at present. The risks and opportunities associated with the global market trends are shaping the economy and employment structures through ICT. Developing economies like Pakistan can only make use of opportunities that ICT offers to create when it has a more concentrated […]

8 minutes Read 1,028 views

Time to submit your million dollar idea...

August 22, 2016

Do you have a high-growth/high-impact business idea that you want to see turning into a huge success? Apply for incubation/acceleration at LUMS Center for LUMS Center for Entrepreneurship in the sixth batch to kickstart your next big million dollar idea. The Foundation is a 4-month long, intense, business incubation and acceleration program offered at the […]

7 minutes Read 1,256 views

HEC to fund creative problem solvers

August 10, 2016

The Higher Education Commission of Pakistan (HEC) was established in 1947 and is governed by Mukhtar Ahmed,The chairman of HEC.It is a constitutionally established institution for primary funding recognized by the Government with an annual budget of Rs 57.4 billion.It aims to develop a culture of enterpreneurship regulating higher education efforts in Pakistan. It is […]

10 minutes Read 1,185 views

The World Bank ‘Doing Business Project’ –...

August 8, 2016

The World Bank Group comprises of five distinct international organisations that provide loans to countries in the developing stages. The Bank is headquartered in Washington, D.C. comprising of 189 member states and the current President of the World Bank Group is Jim Yong Kim. Following are the five distinct organizations of the Group: 1. International […]